Focus group interviews

Focusgroep gesprekken

Get involved in a conversation with your target audience. This way, you’ll discover opportunities and you’ll be able to determine a successful strategy.

Get involved in a conversation with your target audience. This way, you’ll discover opportunities and you’ll be able to determine a successful strategy.

What are focus group interviews?

What are focus group interviews?

A focus group interview will help you gather various perspectives, opinions, beliefs and attitudes about a subject. Group discussions will allow you to gather information from an extremely varied group of people. Which will then provide you with largely varying insights about the subject. This method is especially useful in the discovery and the concept phase since we don’t have a lot of information about the subject yet.

A focus group interview will help you gather various perspectives, opinions, beliefs and attitudes about a subject. Group discussions will allow you to gather information from an extremely varied group of people. Which will then provide you with largely varying insights about the subject. This method is especially useful in the discovery and the concept phase since we don’t have a lot of information about the subject yet.

What’s in it for me?

What’s in it for me?

Find out new insights and opportunities for your target audience. Use these insights to market your product in a clever way.

Find out new insights and opportunities for your target audience. Use these insights to market your product in a clever way.

More cases

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Malmberg

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That’s us in a nutshell.
Do you want to know more?
Get in touch with Nadia.

+316 15667604
nadia@milkshake-research.nl

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Milkshake research
Fred. Roeskestraat 99
1073 EE Amsterdam
06 - 15 667 604
nadia@milkshake-research.nl

      

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